Get actionable tips to start protecting your brand and revenue today Reddit’s fashion replica subreddit communities are sizeable and varied It is now the sixth most visited website in the world.
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The steady increase in popularity of the platform in recent years makes it one of the most important ones for brands to monitor. The United States is the country with the most active users (38.09%) and accounts for 5% of the country’s overall social media website traffic. The most popular age group is 18-25 reaching a total of 22% in overall users. 15% of American men and 8% of American women are on Reddit. Reddit’s demographicsĪs for the users themselves, it rivals Twitter with the amount of active users at 330 million. The activity is on the subreddit pages themselves, as well as the Reddit homepage. There are rules, known as reddiquette, and although there are user profiles, users tend to stay anonymous. There is no other factor that determines a post’s popularity other than how useful or interesting it is to each user. The popularity is purely based on users’ votes, which is the root of Reddit’s growing popularity. Reddit is a user-generated platform, meaning that all the content that is popular on each subreddit (a page dedicated to a specific topic) is “upvoted” or “downvoted”.
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